ESOMAR Congress 2023 I confess I have not been a very active ESOMAR member in recent years. The previous Congress I had attended was held in my hometown of Montreal back in 2008. I regretted… Read More »Pricing, AI and other reflections from attending ESOMAR Congress 2023
Amsterdam is one of my favourite cities but that is not the only reason I will be going to the ESOMAR conference next week. It should be a great opportunity to meet up with old… Read More »See you at ESOMAR Amsterdam, 10-13 September 2023
UPDATE: OCTOBER 18, 2023 GOOD NEWS FOR EV BUYERS IN THE UK. WITH THE RELEASE OF THE REFRESHED MODEL 3 IN THE UK & IRELAND, THE PRICE OF THE TESLA MODEL 3 RWD HAS BEEN… Read More »How UK policymakers should redesign their EV incentives to better support British citizens
Over three months from mid-February 2023, using the Tesla website I tracked the prices and delivery time estimates of Tesla cars in the US, Canada and the UK. For 15 minutes every day I would… Read More »Tesla’s digital pricing is transformative; here are 7 improvements to make it even better
Much of my work is to do with the pricing of innovation, especially digital innovation. One thing I have noticed during my interviews with customers is that the benefits of new digital offerings are often… Read More »How I changed my mind about digital outdoor advertising